01 / 06SaVida HealthHealthcare · 50+ clinics · +277% organic clicks YoY · 9% lead lift through the AI Overviews collapsesavidahealth.com
Bespoke web platforms
ACT IThe build, compressed.
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PHASE 00
Empty grid. The most expensive surface a designer ever stares at.
No template. No theme. No starter kit. Aussie Grill opened with a 12-column grid, a typography scale, and one sentence on a brief.
PHASE 01 · WIREFRAME
IA before pixels. Always.
Information architecture, layout, component map. Approved as wireframes before a single visual decision is made. We refuse to start in Figma color, we start in Figma boxes.
PHASE 02 · TYPE
One display. One sans. One mono. That's the budget.
Most agency sites use seven typefaces and three weights each. We use three typefaces and two weights, on a 1.250 modular scale, with optical sizing locked. The hierarchy is the design.
PHASE 03 · PALETTE
Four tokens. No 50/100/200 ramp.
Aussie Grill's palette is flame red, gold, ink, cream. Four tokens. Zero gradients. We don't ship Tailwind defaults, we ship a 4-color brand system that never fights itself.
PHASE 04 · IMAGERY
Custom photography. Never stock.
Six tiles, one spotlight, art-directed and color-graded to the palette. Stock libraries are where every Squarespace site goes to look the same. We don't license, we shoot.
PHASE 05 · NAVIGATION
The menu changes the page. Not the chrome.
Same logo, same nav, same rhythm. The active item rotates, the URL updates, the body swaps. It's how a forty-page restaurant site reads like one product instead of five disconnected pages.
PHASE 06 · DELIVERED
Same chrome. Same brand system. Eight to ten weeks plus one on location.
This is what shipped. One browser frame, one nav, one brand system, three signature dishes rotating through the hero. Eight weeks from empty grid to live deploy, plus a week on location for the photo shoot. Closer to ten if we're writing your copy from scratch, longer if feedback cycles need room. CWV: Good. We do this for one client at a time.
END · ACT IThis is what eight to ten weeks looks like, compressed to sixty seconds. Plus a week on location for the shoot. We do this for one client at a time.
ACT IISix builds. Walk through.
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02 / 06Desposito's SeafoodHospitality · Tybee Island, GA · 71-year family restaurant · digital story rebuilt 2024despositosseafood.com
03 / 06The Facilities GroupPE-backed platform · 19 operating brands · 67% CPL reduction across the RNA programthefacilitiesgroup.com
MenuLocationsAboutCatering
Order →Voted best burgerBacon Bomb
Bacon Bomb
Burger.
Smash patty, applewood bacon, sharp cheddar, caramelized onion. Inspired by the bold flavors of Outback Steakhouse®.
Indulge Now →Tampa · Saudi Arabia · Hong Kong
See our Food Truck
Founded2019 · Bloomin' Brands
Scale16+ locations · three countries
AccoladeVoted Best Burger in Tampa
CategoryFast-casual · chef-driven QSR
04 / 06 · ANCHORAussie GrillQSR · Bloomin' Brands · 16+ locations · designed and built by Digital1010aussiegrill.com
05 / 06904 Family LawLegal · Jacksonville · 3,271 inbound calls · $62.79 CPL on Performance Max904familylaw.com
06 / 06Kingdom Kids PreschoolEducation · Jacksonville preschool · enrollment-first IA · Crossroad Churchkingdomkidsjax.com
Six builds. Six industries. Same operator.
Healthcare, hospitality, PE-backed services, QSR, legal, education. Not a vertical. Not a niche. The discipline travels.
ACT IIIHow it works.
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01
Eight to ten weeks. Plus one on location.
Eight weeks for the build, plus a week on location for the photo shoot. Closer to ten if we're writing your copy from scratch, longer if feedback cycles need room. Faster is a lie. Slower than that usually means a rewrite or a custom integration we scoped honestly up front.
02
One client at a time.
We do not run parallel web builds. The senior who scopes is the senior who ships. Two to four slots a year.
03
Custom-built. Never templated.
No themes. No starter kits. No Squarespace, no Webflow templates, no Shopify themes off the shelf. The codebase is yours, owned outright, on day one.
04
Photography is custom too.
One week on location. Art-directed, color-graded to the palette, licensed to you outright. Stock libraries are where every Squarespace site goes to look the same. We refuse to ship there.
05
CWV stays Good. Forever.
Performance is not a launch project. We monitor Core Web Vitals on every site we ship through Orbit and ship fixes within 14 days of any regression. Performance is a contract.
Track 02 · Platforms
Custom web build
8–10 WK + 1 WK SHOOT · FIXED · 2–4 SLOTS / YR
Track 03 · Managed
Hosting + ongoing care
12 MO · CWV CONTRACT · ORBIT INCL.
What we won't do
- WordPress page-builder rebuilds. We won't ship Elementor or Divi sites. They were the problem you came to fix.
- Parallel web builds. If we're full, we'll tell you when the next slot opens. We won't quietly hand you to a junior.
- Stock-photo design systems. We refuse to ship a brand site that looks like every other site in your category.
Tell us what you're trying to build.
One paragraph is enough. Michael reads every inbound and replies within 24 hours on weekdays. If a custom web platform is the right answer, we'll be direct about the slot timing. If a smaller engagement gets you there faster, we'll tell you that too.